As women of the boomer era who have danced on the glass ceiling, two of us began conversing last year about the still untapped power, wisdom, talents and spirits of the TRUE WOMEN WHO BROUGHT CHANGE to the American way of life. Our lives continue to evolve and we still want to make a difference in the world around us because what we leave behind is not what is engraved in stone monuments, but what is woven into the lives of others.
As boomer damas (we once were divas), we have been experiencing a passion to stay connected to our changing world, our extended families, our former colleagues and neighbors as well as a keen desire to meet new damas. Technology has come a long way friends since our transistor radios, Sony walkmans and the Apple II computer to enable us to reach out and create an exciting community meeting the needs and wishes of real women. One of us is at the leading edge of this generation and one of us is at the trailing edge, but both of us share many common experiences with each other and with each of you.
This blog is designed to gather information as we develop an online homeplace for boomer women who want to be socially and culturally active and connected to “what’s happening and what’s in vogue” throughout the rest of their lifespan. As successful, creative and giving women look for an online homeplace where they can remodel their lives as professional mentors, lead online giving circles to connect with women around the world to make a difference in a life or situation, find support for elder care or grandchild care, find a travel buddy or join a high quality book club, we want to build that place. I really like the term “Prime Time Women” used by Marti Barletta, a key thought leader about marketing to women. We are in the “prime” of our lives and women in their 50’s and 60’s report these decades as the happiest of their lives. We are not in denial about our age or appearance, but we do have a greater drive for authenticity.
The input of “Prime Time” women is needed to develop a quality site. Although there are some sites out there for this demographic, we have not found one that creates the “Prime Time” environment we desire.
As you search the web and visit sites, share with us what resonates with you in an online environment that would keep you involved and excited enough to share with others.
written by Cindi Flow \\ tags: boomer big spenders, boomer damas, boomer women, digital damas, emerging demographic force, gender trends, leaving a legacy, Marti Barletta's "PrimeTime Women", Next Questers, prime time women